Standing out from the crowd with a 3D Virtual Tour





The days of sitting in travel agents to carefully choose your next holiday are long gone. In a world of social media where we are constantly surrounded by ‘travel inspo’ it’s increasingly harder to resist booking a trip. Many look to bloggers and Instagram to gather ideas for their next trip so how can you make sure your hotel is standing out from an extremely cluttered crowd?

Since Airbnb came to the market in 2008, it’s clear that there has been a huge decrease in hotel bookings with many struggling to keep up with the competition. 3D Virtual Tours are an incredible way to increase engagement for your hotel across all social media platforms.

What is a 3D Virtual Tour? 

We use the latest Matterport technology to transform a space into a 3D Model that online visitors can explore as if there in person. Using the latest technology the virtual tours combine infrared, 360 imagery and 4K photography to bring you a full scale model. You can also increase the interactivity with a virtual tour even more by using interactive tags that allow you to add anything from a video to a direct booking system. 

So how are 3D Virtual Tours helping the hospitality industry?

It’s no secret that the most popular method of marketing is online. Maintaining a social media presence allows your to increase brand awareness and build more of a relationship with your customers. It’s phenomenal the amount of ways we can use social media as a way of showcasing what we do.

In a saturated virtual world, it’s vital that you look at ways your hotel can stand out from the crowd and virtual tours are a fantastic way to do just that. We are so used to scrolling through the same old pictures on never really knowing how the hotel truly looks or feels to explore or even what room they will be staying in. Whether people are searching to find the place they want to spend their hard earned money to get away on a family holiday or they’re travelling on a business trip we all want to know exactly what we are getting for the money.

Virtual Tours can be done created in almost any part of your hotel, so why not show it off? Once your virtual tour has been created, users can have access to a tour of your hotel 24 hours a day from any device. Whether it’s a link shared on social media, a teaser video or a virtual tour embedded on your website it’s extremely easy for anyone to access and explore virtual tours.

It’s not just about showing off your hotel facilities, virtual tours are a huge marketing tool. When people explore virtual tours on your website, they’re ultimately sticking around for much longer than they usually would. This is a fantastic way to boost yourself on Google as your page ranking improves. Take it a step further and use interactive tags to advertise upcoming events, offers, upgrades and restaurant bookings. All of which can be done within the tour so there is no need for users to leave your website. Not only will you see an increase in your statistics in the back end of your website, but virtual tours also give you back end statistics of how many impressions, visitors and unique visitors each of your tours get.

Want to know more about how your hotel can stand out from the crowd with 3D Virtual Tours? Get in touch – [email protected]

Written by Georgia Flynn, hi-impact media

Should I Be Using Tik Tok for My Business?

Thinking about using Tik Tok to market your business? We take a look at how you can use Tik Tok to help grow your business online.

How To Beat the New Instagram Algorithm and Build Your Account Following!

The new Instagram algorithm doesn’t care how many likes you have or even how many people are commenting. It’s all about how many people are clicking those precious save and share buttons. So what content can you or your business create that will make people want to save or share? Think about what information your business could offer that would help your audience and create content for it! If the content is useful, people are more likely to save it for future use or share it with their followers on their stories.

Mental Health Awareness Week

There is still so much stigma around talking about mental health and we strongly believe it’s important to break down those barriers. Now is the time to be using social media for good, accepting that we’re all human and looking at the people both inside and outside of the workplace. 

Fresh Out of Lockdown: Creative Ways to Engage Your Audience

We can easily forget to keep up with the online marketing we’ve been doing when the world was stuck behind a screen but here are some tips and tricks that can help you keep your audience engaged online. 

Autism Together Awareness Month

Each year, at Autism Together, we look forward to April 2nd and World Autism Awareness Day; dedicating the entire month to raising awareness of autism, while fundraising and highlighting the work we do at Autism Together.

Tired of trying to manage your complicated school website? Here’s how we can help!

Your school website affects the overall image and reputation of your school, so it should always be of the best possible standard! We’re here to tell you how you can ensure that is the case!

International Women’s Day 2021: Celebrating Local Women

As a woman who’s passionate about business and careers, International Women’s Day is one of my favourite days of the year! It’s time to learn more about the women who make it so special…

Struggling to Master Photography on your iPhone? Here’s how!

In a time where so many businesses are so heavily reliant on online presence, it’s important to be able to effectively use your smartphone camera to your advantage. Creating high-quality images and online marketing material with your smartphone is now not only strategically effective, but a very viable alternative!

hi-impact Recognised as LCR Tech Climber of 2021

On 28th January, hi-impact consultancy ltd was recognised by the Liverpool City Region as an LCR Tech Climber for 2021. Launched by LCR Activate and in association with Paraetura Adventures, the LCR Tech Climber Award celebrates tech innovative businesses across Merseyside which specialise in the provision of unique solutions to disruptive issues in their target sectors.

Tips and Tricks

Media Tips and Tricks     This week we asked the newest members of the the media team to provide you with some handy tips and tricks when it comes to creating content and putting yourself online. Read below to find out what their advice is:   Andy's Tips and...