As with anything your marketing team invests in to promote your company, venue or services, virtual tours should be carefully implemented so as not to waste money and time only to end up with a gimmick. Having a strategy for using your tours is crucial to...

1. Be enthusiastic: Even if you're nervous, talk to people about your likes and their job roles and sound keen. You will get more from the placement if your hosts feel that they can interact with you and that you sound interested. If you've been...

We have created tours for some of the biggest names in their respective industries - brands such as Liverpool FC, Tommy Hilfiger, Sunseeker Yachts, Corinthia Hotels and The Roman Baths - yet there's one stand out market which enjoys more visits than all...

Tell us a little about yourselfOriginally from East Anglia, I moved to the North West in 2004 and worked in local businesses as an IT Manager before joining with a friend who was setting up a technical support division of his education consultancy. I now...

It goes without saying that over the past decade, the way we market our businesses has changed drastically. Through social media, businesses and customers can directly interact and engage with one another which is great for forming brand relationships....

Case study videos are a very powerful way to demonstrate how much you value your brand. Using stories from real customers builds a greater trust with potential new customers and encourages them to take action. A quick testimonial to share across social...

We are celebrating in the hi-impact offices this morning after the amazing news that two of our staff have been jointly nominated for a Downtown Liverpool in Business, ‘Women in Business Award’.Kylie Reid and Dionne Thomas are nominees in the category of...

The heritage of hi-impact is deeply ingrained in education as well as in media. For the past few years we have been combining these in a unique initiative - the Tranmere Rovers Junior Media Team. This is a specialist sports media course we design, organise...

hi-impact are excited to welcome their latest staff member, Laura Jones, to the team as ‘Head of Personnel’.Laura came to us having worked within the facilities management sector for a number of years. Her career journey has allowed her to complete CIPD...

Be creative. Don't be afraid to get creative with your shots. Utilise your angles and use objects to enhance depth of field.Make sure your'e ready. People don't like to hang around too long when you take their photograph. The quicker you can get your...